Keith Mason speaks about playing, acting and promoting rugby league

Former St Helens and Huddersfield Giants forward Keith Mason says he has the following on TikTok to help promote Super League and has said he’s open to a collaboration.

Mason retired a decade ago now in 2013, but in the 10 years since hanging up his boots he has kept himself busy doing a number of different projects – acting, writing comic books and releasing merchandise among other things.

In the process, Mason has built a massive following on all social media platforms, but one social media account sticks out from the rest with the former Saint having around 1 million followers and over 22 million likes on TikTok.

The account provides an insight into his personal life outside of rugby league, with his content primarily consisting of interacting with his followers and giving advice and motivational videos based on his past experiences in life.

Mason has built himself a big platform on social media and may be a good place to start for Super League to help promote the game – particularly in areas such as mental health and physical wellbeing, something the two-time Wales international focuses on.

Speaking about the potential for a link-up with Super League, Mason told Serious About Rugby League that he would happily have a discussion with those in charge of marketing the sport if they got in touch with him.

“I’m happy to sit down with the RFL and I would be happy to promote the game,” he said. “I am still a massive rugby league fan. I support my son. He plays for Wigan, he’s doing great and I love watching his journey.

“Because of that I’m still very close to the sport, so I think it would be a great idea for Super League to collaborate if they want to do that with me.

“The reach I’ve got on TikTok is unbelievable and no matter what I achieve in my life I will always be a product of rugby league, which is why I would be happy to bring the two together if the opportunity presented itself.”

Despite his willingness, Mason, who is the lead part in a soon-to-be-released crime thriller film called ‘Imperative’, insists that those in charge at the RFL and Super League will need to contact him if anything is to happen.

“But they will have to pick up the phone and get in touch with me, because I have got enough going on with all my different projects so they would need to reach out to me.

“If they do that, like I say, I will be more than happy to work with them and give the game some publicity, because the sport needs big audiences, and it would be a chance to reach a load of new people who haven’t watched the game before.”