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Hull FC launch new playing shirt for a superb cause

Hull FC charity shirt

Super League side Hull FC have been doing plenty of business off the field of late but they’ve now made another off-field decision that will prove popular, announcing a new charity shirt for the 2024 season.

Hull FC have partnered with the Alzheimer’s Society to create a new shirt that will help raise both awareness and funds to help combat the brain disease that accounts for 60% to 80% of all dementia cases.

It’s not the first time that Hull FC have helped raise funds for the Alzheimer’s Society with their 2022 Magic Weekend shirts being auctioned off, something that will happen with this shirt as well.

When FC play St Helens in August, the match-worn shirts will be signed by members of the applying squad and auctioned on eBay to help raise money for Alzheimer’s Society.

That game on Saturday 3rd August will serve as the club’s Charity and Inclusion Fixture and fans can prepare for the game by purchasing the shirt online and in store.

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How Hull FC are supporting Alzheimer’s Society with their new shirt

Hull FC

Credit: Hull FC

Hull FC have produced a statement that outlines why they have chosen the Alzheimer’s Society as the beneficiary of their Charity and Inclusion Round, not least because of the fact that several former players and coaches have suffered with the disease.

They confirmed that within the last 18 months, Tony Duke, Chris Davidson and George Robinson have all sadly lost their battles with the illness, whilst ex-players James Leuluai and David Doyle-Davidson, as well as former head coach Royce Simmons, are all currently living with the effects of the disease.

The shirt has a number of features that align it to the Alzheimer’s Society with images of the club’s 159-year history being boldly shown at the bottom and midriff of the top, before fading gradually nearer the top to represent the loss of precious memories for those who suffer from dementia,

Forget-me-not blue, the official colour of the charity, features on the collar and cuffs whilst player names will not feature on the back to again represent the major symptom of memory loss.

Importantly, sponsors Ecostrad have foregone their sponsorship to allow for Alzheimer’s Society to be boldly emblazoned across the chest as the sponsor with their Managing Director noting just how important it is.

Stephen Hankinson said: “We are deeply aware of the devastating impact dementia can have on individuals and families, including some of our own. Supporting the community is central to our values, and we feel privileged to help highlight such an essential charity.”

Hull FC chairman Adam Pearson added: “As a club, we know all too well the cruel effects that Alzheimer’s and dementia can cause – we’ve seen several of our former players and staff affected by the illness in recent years, some of whom are sadly no longer with us, while I know there are many across our organisation whose family members have been affected too.

“If our campaign through unveiling this jersey can help just one person receive an early diagnosis of the illness, it will have made a lasting impact.”

You can read more about the shirt here.

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